Pricing data

What does Drift cost?

Enterprise pricing, historically with a minimum in the region of $30,000 a year.

Last checked 1 September 2026

Live chat pricing/Drift

The short answer

How much does Drift cost?

Enterprise pricing, historically with a minimum in the region of $30,000 a year.

It is priced per seat, so a three person team pays about $0 a month, or $0 a year.

What you are buying

Conversational marketing chat aimed at B2B sales teams.

This product is being wound down

Salesloft took the Drift application offline on 5 September 2025 after an OAuth breach affecting more than 700 organisations, and Clari and Salesloft announced the sunset on 6 March 2026. drift.com now redirects to Salesloft Chat Agents.

What it costs as the team grows

Drift against a flat rate plan
People replyingDriftTGLiveChat Pro
1Enterprise$19/mo
3Enterprise$19/mo
5Enterprise$19/mo
10Enterprise$19/mo

Drift charges per seat, so the left column multiplies and the right one does not. This is the whole difference between the two pricing models.

Where Drift earns it

Nothing any more. It is being wound down, which is the reason people are reading this at all.

Where we are different

It still exists.

Being straight about the trade: TGLiveChat has no ticketing, no knowledge base, no reporting suite and no CRM. The price gap is smaller than it looks if you were genuinely using those. It is the entire point if you were not.

TGLiveChat pricing for comparison
PlanPriceWhat you get
Free$0100 conversations a month, one widget, our badge
Pro$19/moUnlimited conversations, white label, AI agent. $156 a year works out at $13 a month
Agency$59/mo10 client workspaces, per client branding, unlimited AI knowledge base
Founder$299 oncePro permanently, AI capped at 1,000 replies a month

The bottom line

Drift is priced for a company with a support department. If that is you, the per seat model is fair and the product is built for it. The question is not whether it is expensive, it is whether you are using what you are paying for.

Check the branding charge and the AI billing before you decide. Those two lines move the total more than the headline price does.

Frequently asked questions

How much does Drift cost?
Enterprise pricing, historically with a minimum in the region of $30,000 a year. Checked on 2026-09-01. Pricing in this category changes often, so read it off their own page before committing.
Does Drift charge per seat?
Yes. The price multiplies by the number of people who need an account. A three person team at $0 a seat pays $0 a month, or $0 a year. That is fair if chat is somebody's job, and expensive if chat is answered by whoever happens to see it.
Does Drift have a free plan?
No. Drift has no free tier, though there is usually a trial. If you need something free indefinitely, Tawk.to is the only one in this category that genuinely is, funded by paid add ons.
What does it cost to remove Drift branding?
Drift does not publish a separate branding removal charge. It is usually bundled into a higher tier rather than sold as an add on, so check which tier includes white label rather than looking for a line item.
Is Drift worth the money?
Nothing any more. It is being wound down, which is the reason people are reading this at all. Whether that is worth it depends entirely on whether you use the parts you are paying for. The most common mistake in this category is paying for a support platform and using a chat bubble.
What is a cheaper alternative to Drift?
TGLiveChat Pro is $19 a month flat, or $13 billed yearly, with white label and the AI agent included and no per seat charge. It is a deliberately narrower product though: chat that routes to Telegram, with no ticketing and no helpdesk. If you were using those, cheaper is not the same as better.

Sources and references

We read every price off the vendor's own page rather than a review site, and we date it. If one of these is out of date, it is wrong rather than approximate, and we would rather be told.

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